This GM Ad Cancellation Is Big, Bad News (FB)

Source: http://www.businessinsider.com/attention-facebook-investors-this-gm-ad-cancellation-is-big-bad-news-2012-5 In what should come as a shock to potential investors, one of the world’s biggest advertisers, GM, has announced that it is pulling a $10 million campaign from Facebook…because the ads don’t work. The effectiveness of Facebook ads has always been a big question-mark, with some data suggesting that the ads just don’t […]